VON ROLL:
MULTIFACETED PLAY OF LIGHT

For CWIEME in Berlin - the international trade fair for coil development, insulation and electrical manufacturing - we were commissioned by the Swiss Von Roll Group to design an exhibition stand with a particularly high level of lighting just three months before the start of the trade fair. Three illuminated rooms were required to reflect the three corporate principles of sustainability, performance and processability. The result: an innovative stand concept that clearly stood out from the competition in the hall. Because we literally designed a lighthouse project: In addition to the three product areas, we also provided the entire banner with appropriate radiance and installed a transparent LED screen that extended above the first floor. It showed corporate videos celebrating the company's 200th anniversary at the trade fair. All in all, it was a highly complex project with little planning time, but we were able to implement it to the customer's complete satisfaction.